At the Bridgestone Americas Technology Center (ATC) in Akron, OH, Bridgestone and Penske Entertainment revealed a five-year extension for Firestone to remain the exclusive tire supplier for all IndyCar-sanctioned racing via a live-streamed media event from Bridgestone Tower in Nashville, TN. Firestone has been the exclusive tire supplier for the series for the last 25 years.
This partnership will keep the company as the sole supplier for all NTT IndyCar Series races, the Indy NXT by Firestone developmental series, and the annual Indianapolis 500.
“Motorsports is at the essence of who we are as a company and is truly in our DNA. It allows us to build the integrity of our [Bridgestone and Firestone] brands,” said Paolo Ferrari, executive chairman and CEO of Bridgestone Americas. “Over the last two or three years, we’ve also focused more on the sustainability angle. [We focus] on the materials, the way they would produce them at our facilities in Akron, and the way that we transport them.”