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  1. Michelin Group responds to Covid-19 health crisis
  2. E-CUBE is ready and waiting to impact UK tyre market after the Coronavirus
  3. US manufacturers ask Congress to act in response to Covid-19
  4. Michelin begins shutdown of US, Canadian plants due to Covid-19
  5. Apollo Tyres Leadership takes pay cut
  6. AUTOMOTIVE INDUSTRY OUTLINES COVID-19 PROTOCOLS
  7. THE TIRE COLOGNE 2020 postponed due to coronavirus
  8. Tiger Wheel & Tyre Doubles Down on Hygiene Protocols for Customers’ Continued Safety
  9. Michelin has been voted “Tyre Manufacture of the Year” for the second consecutive year
  10. Illicit Trade a threat to Tyre Business
  11. Heineken F1 Joburg Festival postponed
  12. Game changer SUV and 4X4 tyre soon to be released in SA
  13. Goodyear First to Achieve Key Labelling mark for Fuel Efficiency and Extreme Traction
  14. Michelin wins Tire Technology of the Year Award
  15. New products and innovations from Yokohama
  16. Automotive aftermarket guidelines: How beneficial is this to consumers?
  17. Goodyear introduces the age of rechargeable tyres at the Geneva Motor Show
  18. Bridgestone and Top Olympians drive SA Hopes
  19. Geneva Motor Show cancelled due to Coronavirus
  20. Pirelli inaugurates new Tyre Development Simulator
  21. Goodyear first to achieve key mark for fuel efficiency and extreme traction
  22. Maxxis launches new global website
  23. Continental and Korsda bring first series tyres with Cokoon dip technology onto the road
  24. Tyrexpo Africa postponed due to Corona Virus
  25. Michelin Airless Tyre soon to become a reality
  26. Michelin commits to safer mobility at Global Road Safety Conference
  27. Goodyear confirmed as official tyre supplier for Pure ETCR
  28. Firestone to partner with agricultural co-operatives to deliver fuel savings
  29. Continental rated as a Fortune Most Admired Company for fourth consecutive year
  30. HANKOOK partners with AMAZON for Tyre Compound Prediction Modelling
  31. THE TIRE COLOGNE 2020 to attract exhibitors from more than 40 countries
  32. 2019 sees Bridgestone EMEA, in partnership with leading car manufacturers, showcasing new technologies
  33. Goodyear reports Q4 loss, tyre unit sales down 2%
  34. TIGER WHEEL & TYRE ERMELO REOPENS
  35. Apollo Tyres continues to gain market share in replacement market
  36. Pirelli begins development of tyres in preparation for the 2021 World Rally Championship
  37. Goodyear introduces Complete Tyre Management for Fleets
  38. Bridgestone Plants Receive Highest Rating from Caterpillar
  39. Kumho Tires chosen as OE on Audi’s Q5 Series
  40. PIRELLI PRESENTS PAOLO ROVERSI’S “LOOKING FOR JULIET”, THE 2020 PIRELLI CALENDAR, IN VERONA
  41. MICHELIN NAMED AMONG ‘WORLD’S MOST ADMIRED COMPANIES’
  42. YOKOHAMA NAMED ON 2019 CLIMATE CHANGE A LIST
  43. Continental Tires/Vodafone To Develop Digital Shield to protect Pedestrians and Cyclists
  44. Sumitomo Rubber Industries to work with Ibaraki University to establish new technique to observe materials within tyre rubber
  45. Bridgestone Wins Design Rights Infringement Lawsuit in China
  46. TiAuto and SAPS Seize Counterfeit Black Rhino Wheels in Cross-Country Raids
  47. Michelin joins fight against climate change
  48. 2020 Dakar Rally glory for standard Goodyear tyres
  49. Manchester United and Apollo Tyres launch United We Play
  50. Vipal Rubber celebrates 15 years of partnership with Tyre & Retread Supplies in SA
  51. Goodyear Selects VI-grade Driving Simulators to Increase Product Development Capabilities
  52. Goodyear launches ‘AndGo’ fleet servicing platform at CES
  53. Schrader TPMS Solutions introduces EZ-Sensor GO
  54. Hankook Tire Europe open new office in Vienna
  55. Goodyear launches Venture Capital Fund
  56. The European Tyre Label gets a makeover
  57. NTB Tire & Service debuts ‘Shop of the Future’ in South Carolina
  58. Vipal Training Centre in Europe, trained 15 companies in 2019
  59. Bridgestone to Showcase Global Mobility Solutions at CES 2020
  60. Tiger Wheel & Tyre wins award for excellence at 2019 Discovery Insure Partner Awards
  61. Road side tyre inspections
  62. Season’s Greetings and Happy New Year!
  63. Apollo Tyres and Ashok Leyland collaborate for driver health initiatives
  64. Could your insurer reject your claim due to poor tyres?
  65. Hankook Tire Introduces Artificial Intelligence for Compound Development
  66. F1 teams unanimously reject Pirelli’s 2020 tyre design
  67. E-CUBE’s presence in the market continues to grow
  68. These cars could win the 2020 AutoTrader South African Car of the Year!
  69. TyreLife Solutions to distribute Momo Tires in SA
  70. Continental Tyre South Africa produces the first 19-inch tyres in South Africa
  71. Apollo Tyres Enters Saudi Arabia
  72. Toyo Tire Corp. Sells Portion of its Stock in Bridgestone
  73. Cooper Tire, Sailun Vietnam celebrate first tyre at joint venture plant
  74. Continental Provides Unique Insight into Performance and Safety Benefits of Premium Tyres
  75. Computers on wheels – don’t be intimidated
  76. President Trump Makes No Decision by Deadline on Section 232 Tariffs for Foreign-Made Cars, Parts
  77. Semi-finalists announced for 2020 AutoTrader South African Car of the Year
  78. Three simple checks to save you money on your tyres
  79. Continental Tyre South Africa Recognised as a Top Employer for Third Consecutive Year
  80. Goodyear is official tyre partner for Land Rover Experience Tour
  81. BKT Creates New Website for Sports Marketing Partnerships
  82. Shiny New Premises for Tiger Wheel & Tyre Durban CBD
  83. Nexen Tire Hosts Tech Center Grand Opening, Showcases R&D & Commitment to North America
  84. Bridgestone Tyre and Rubber Expertise Supports Barrier-less Bus Access in Olympic and Paralympic Games Tokyo 2020 Athlete Village
  85. Tiger Wheel & Tyre reinvents X-Sure Road Hazard Guarantee
  86. More sizes for the Galaxy Yardmaster Forklift Range
  87. CAUTION! WORN TYRES CAN KILL!
  88. A growing resentment to part-worn tyres in the UK
  89. First World Endurance win for Goodyear at Shanghai 4h
  90. Hunter Engineering Company Named 2019 SEMA Manufacturer of the Year
  91. Yokohama Sweeps SEMA New Product Awards Tire Category
  92. Bridgestone B-BBEE levels lead industry
  93. Continental Tyre SA’s Shaun Uys selected as Africa MD of the Year by Global 100
  94. New Tiger Wheel & Tyre Campaign Celebrates Tyres that are “Best in the Wet”
  95. Tiger Wheel & Tyre ranked Number One in Service Excellence
  96. The equivalent of 30 jumbo jets crash in South Africa every year
  97. Goodyear to supply European Le Mans Series teams
  98. New Al-based technology from Sumitomo Rubber is launched
  99. The Vredestein Traxion+ makes way for the Traxion 65
  100. Bridgestone continue supporting of the Bridgestone World Solar Challenge by 2030 as Title Sponsor
  101. HISTORY IN THE MAKING! – Significant partnership between Bridgestone and SA Taxi announced
  102. KZN business scoops 2019 Exporter of the Year Award
  103. TYRE THEFT POSES SERIOUS RISK TO INDUSTRY
  104. Point S to enter Chinese market
  105. Goodyear announces return to British Touring Car Championship
  106. Nokian Tyres Launches All-Weather Tyre Campaign
  107. Vredestein’s Live the Land campaign won a gold trophy at AutoVision 2019
  108. Michelin Receives 2019 SmartWay Excellence Award
  109. Michelin wins Bronze at the New Generation Social and Digital Media Awards
  110. Double podium for Goodyear at FIA World Endurance Championship Fuji 6 hours
  111. Falken set for the football season: brand backs eighteen clubs in seven countries
  112. More people keeping their cars for longer
  113. Continental sets sights firmly on Vision Zero future
  114. Falken factory-fit for Audi Q3
  115. Energy Harvester generates electricity from inside tyres
  116. First self-contained engineering-class driving simulator unveiled, capable of validating the latest automotive megatrends
  117. Tyre, Wheel Jargon made easy – Tiger Wheel & Tyre explains
  118. Bridgestone EMEA appoints Mete Ekin to lead Bridgestone’s Emerging Market business
  119. Automechanika Johannesburg provides blend of displays, activation and training opportunities
  120. Bridgestone to supply solar car tires using fuel-efficient tyre technology to 32 teams competing in the 2019 Bridgestone World Solar Challenge
  121. Nokian, Pirelli, Hankook Included in Dow Jones Sustainability Indexes
  122. California Enacts Law Prohibiting Installation of Unsafe Tyres
  123. Goodyear to Pay $6.73 Million After Man Dies Following Tire Explosion, Louisiana Judge Rules
  124. BREAKING NEWS: New African car brand debuts at Automechanika Johannesburg
  125. Top honour for KZN business
  126. 70% OF FLOOR SPACE FOR THE TIRE COLOGNE SOLD TYRE MANUFACTURERS TO HAVE MAJOR PRESENCE
  127. Big prizes to be won at Automechanika Johannesburg
  128. Apollo Tyres sharpens focus on the SUV segment in India
  129. Bridgestone Tyre Guarantee Now Available at Tiger Wheel & Tyre
  130. Continental Designs Tomorrow’s Tyre
  131. Transense Technologies to collaborate with Bridgestone
  132. Fleet management embraces tech future
  133. Potential R60-billion to be invested in SA Motor Industry over next five years
  134. Continental tyres highly successful in Original Equipment market
  135. MICHELIN Pilot Sport Cup 2 named World’s Fastest Street Legal Tyre
  136. BREAKING NEWS! Former SATMC Managing Executive charged for fraud
  137. Falken is OEM for new Toyota Corolla
  138. Pirelli P Zero Named Best Performance Tire by Evo Magazine
  139. Safe tyres save budgets and protect lives
  140. Bridgestone EMEA announces senior leadership
  141. Michelin Indestructible Tire
  142. Consumers choose Dunlop as No.1 brand for the seventh time
  143. China Announces Retaliatory Tariffs on U.S. Autos, Auto Parts
  144. Apollo Tyres forges ahead to tap the tyre market for Commercial Fleets
  145. Continental releases Q2 results
  146. AutoTrader invests in Festival Of Motoring and NAAMSA Conference
  147. BKT Tires puts plans for US plant on hold
  148. Sumitomo Rubber takes safety to the road
  149. New Tiger Wheel & Tyre Opens at Bedford Centre
  150. Yokohama Rubber Announces First-Half Fiscal Results
  151. Rand weighs heavily on fuel picture – AA
  152. Toyo Establishes New R&D Center in Germany
  153. A professional service provider in tire and automotive equipment
  154. E-CUBE poised to mark its first anniversary with further innovations and success
  155. Toyo Tire Will Establish New Plant in Republic of Serbia
  156. Nokian Heavy Tyres Acquires Finnish Heavy Equipment Wheel Company
  157. Michelin announces price increase in Africa, India and Middle East region
  158. Cooper Releases Q2 Financial Result
  159. Productive show for Vipal Rubber – ProfiAuto Show 2019, in Poland
  160. Automechanika Johannesburg and Futuroad Expo – more than 70% of floor space booked
  161. Davanti to exhibit Protoura Sport at CITEXPO in Shanghai
  162. Mixed picture again for fuel price – AA
  163. Michelin Introduces Next-Generation Tweel for Skid Steers
  164. Hankook Tire Extends Partnership with DTM
  165. Tiger Wheel & Tyre Offers Free Women’s Month Tyre & Road Safety Wellness Workshops
  166. Bridgestone Ready to Welcome the World to its Home City for the Olympic and Paralympic Games Tokyo 2020
  167. Toyo Tire Will Strengthen Production at US Facility
  168. Bridgestone prepares for the future with €36 million commitment to smart factory project
  169. Cooper Tire recalls sizes of several tire lines
  170. Algeria’s first tire company to exhibit in CITEXPO in Shanghai in August!
  171. Goodyear to Test Tire Components Aboard International Space Station
  172. Treadzone secures exclusivity of MRL in SA
  173. Continental is Main Partner of Tour de France 2019
  174. Goodyear offered tyres for every major aviation segment and highlighted its innovation at Paris Air Show
  175. Goodyear Annual Report Highlights Evolving Commitment To Corporate Responsibility
  176. Nokian Heavy Tyres R&D Center to reach full capacity in 2021
  177. Yokohama Receives Subaru Supplier Award
  178. Auto Care Association President Testifies on China Tariffs
  179. Bridgestone introduces Enliten, a new lightweight tyre technology that requires less materials and cuts CO2 emissions
  180. Continental begins tyre testing at new Advanced Indoor Evaluation Center
  181. Bridgestone announces appointment of new CEO
  182. Michelin, GM Show Off Uptis – an Airless Tire Prototype – at Movin’On Summit
  183. Goodyear to supply Airbus A321XLR with Flight Radial Tyres
  184. Nexen Tire opens new R&D hub in Seoul
  185. Two themes for this year’s NAAMSA Automotive Conference
  186. Argos alignment innovation creates a huge impression at Autopromotec 2019
  187. Autopromotec – A productive meeting point for SD-International
  188. Apollo Tyres introduces EnduMaxx brand of light truck tyres for the Indian market
  189. Goodyear announces return to Le Mans 24 hours and FIA World Endurance Championship
  190. Goodyear EfficientGrip Performance – the high performance, fuel saving tyre now produced in South Africa
  191. Continuation of Underground Mining and Agricultural Tyre production at the Port Elizabeth Plant
  192. China International Tire Expo 2019 will take place on August 19-21
  193. Triangle showcases its latest product innovations at Autopromotec 2019
  194. Tiger Wheel & Tyre is Now Welcoming Customers in Groblersdal
  195. Michelin to supply tyres to Gulf Air new aircraft fleet
  196. Bridgestone announces resignation of CEO
  197. Michelin Announces Winners of ‘Inspiring Mobility’ Global Challenge
  198. Bridgestone India hiking solar power capacity for Chakan & Kheda site operation
  199. Growing truck sales bode well for Futuroad Expo
  200. Visitor registration opens for Automechanika Johannesburg
  201. Apollo opens its first tyre service centre in Malaysia
  202. Vipal Rubber celebrates the upturn in the tyre retreading market in Europe
  203. Continental Becomes Official Tyre Sponsor of Total Africa Cup of Nations Until 2023
  204. Michelin’s recycling efforts #EP3
  205. Giti Tire USA Continues to Expand Production at U.S. Plant
  206. Tip Top releases cement-free Extruder Rope Rubber for Retread Industry
  207. Artificial Intelligence strategic priority for Michelin
  208. Goodyear to invest US$36m in off-the-road tyre production
  209. Bridgestone Reports ‘Steady Progress’ on 100% Sustainability by 2050
  210. A sales explosion at Magna Tyres
  211. Goodyear reports 1st quarter 2019 results
  212. Goodyear’s ultimate all-rounder: new Eagle F1 Asymmetric 5 combines luxurious comfort with superior wet braking and dry handling performance
  213. U.S. To Hike Tariffs 25% on $200 Billion Worth of Chinese Imports
  214. Moody’s downgrades Goodyear’s credit rating
  215. Fraunhofer Institutes develops synthetic rubber ‘BISYKA’ for tyre manufacturing
  216. 14 of the best car tyres for 2019
  217. China’s Sunsine Chemical investing in new rubber chemical site in Shandong
  218. BestDrive Continues Expansion Across Southern Africa
  219. SRSA tackles township unemployment by supporting entrepreneurship
  220. Bandag/BTS Conference 2019 unveils new branding
  221. Bridgestone opens second mining solution centre in Australia
  222. Bridgestone Reports Progress of Tire Recycling Effort
  223. General Grabber AT3 recommended for BMW X5
  224. New Tiger Wheel & Tyre Opens in Borrowdale, Harare
  225. Goodyear Europe announce they are removing Dunlop from their registered name
  226. Vipal distributor in Europe opens new training center
  227. Prizes valued at R1.67 million awarded to support SRSA’s ongoing safety drive
  228. Petrol price ominous, diesel flat – AA
  229. Japanese moon mission to roll on Bridgestone rubber
  230. Yokohama Tire Receives Platinum Supplier Award from Caterpillar for 7th Straight Year
  231. BKT Inaugurates New European Headquarters in Italy
  232. European wholesalers invade Asian tyre show for new non Chinese partnerships
  233. Bridgestone Closes 13 Firestone Stores in Utah
  234. Goodyear Tire to cut 1 000+ jobs at German plants in plan to modernise facilities
  235. Marangoni in ‘crisis’ talks with Italian Government
  236. Test World further extends its track facilities
  237. Ford to offer 2020 Explorer with Michelin selfseal tyres
  238. ContiLogger: Continental Consults its OTR Customers Using Tyre and Vehicle Telemetry
  239. Continental’s Cutting-Edge Tyres Set the Benchmark for Safety and Performance
  240. Michelin North America (Canada) is Forbes top employer in 2019
  241. Zululand Motorists Vote Tiger Wheel & Tyre “Best Tyre Fitment Centre”
  242. Strong focus on innovation, skills development and “buy local” at upcoming Automechanika Johannesburg
  243. Eight new sizes for the Nokian Tractor King
  244. Increased winter speed performance from Pirelli
  245. Six new patterns and the launch of ‘Hobby Tyres’ by Yokohama
  246. Michelin return to Geneva Motor Show
  247. Michelin, Faurecia Sign JV to Create Hydrogen Mobility Company
  248. Goodyear, Local Motors Join Forces on Autonomous Shuttles
  249. Apollo Tyres wins the Golden Peacock Award 2019 for ‘Innovative Product & Service’
  250. Public debut of new Goodyear Eagle F1 SuperSport range at the Geneva International Motor Show 2019
  251. The Goodyear AERO – A Concept Tyre for Autonomous, Flying Cars
  252. New Tiger Wheel & Tyre Opens at Mokala Mall, Kuruman
  253. Kumho Tire Appoints Jeon Dae-Jin as President, CEO
  254. Bridgestone widens consumers’ access to their tyre-brands
  255. HAPPY WITH HIS WHEELS!
  256. Petlas’s new tire “PT-TRAC” shines at SIMA Show
  257. Increases abound for embattled consumers
  258. Cooper Tire Europe expand into the All-Season market
  259. Danish firm Elysium Nordic’s pyrolysis site functional by 2021
  260. Michelin acquires majority stakes in Indonesian tyre brand Multistrada
  261. Guizhou to invest $500 million in Vietnam tyre site
  262. Continental Drives Development of Digital Solutions for Construction and Mining Sectors
  263. ContiTech South Africa attains 51% black ownership in local empowerment deal
  264. Continental becomes one of the five Main Partners of the Tour de France in 2019
  265. Goodyear, Local Motors Join Forces On Autonomous Shuttles
  266. THE TIRE COLOGNE shows strength
  267. Festival of Motoring is a four-day extravaganza!
  268. FALKEN GOING FROM STRENGTH TO STRENGTH IN EUROPE
  269. Apollo Tyres 3rd quarter revenue up 16%
  270. VMI Group opens new Service centre in Thailand
  271. Continental becomes Founding Partner in Extreme E off-road electric racing series
  272. Vredestein to launch new Traxion range for small tractors
  273. Indian tyre industry to grow 7-9% in next five years
  274. SoundComfort from Goodyear voted Product of the Year
  275. Falken Tyre Motorsport launch new Porsche racing car for 2019 season
  276. Autopromotec release IAM19 conference schedule
  277. A new line of trailer tyre from Giti
  278. Michelin concludes acquisition of Canadian firm Camso
  279. Kumho signs tyre tech agreement with Pakistani battery producer
  280. Ambitious moves for the future in Poland for VMI
  281. Safe, Convenient, Award-Winning: Continental Receives CES 2019 Innovation Award for Intelligent Door System
  282. Vipal’s VRT3 tread achieves superior performance in Europe
  283. Bridgestone Launches BATTLAX HYPERSPORT S22 Sports Radial Motorcycle Tyre
  284. Tiger Wheel & Tyre Customers Sweep High-Value Prizes in Pirelli Scorpion KTM Promotion
  285. Dakar Rally podium finish for Team De Rooy with all four trucks in the top ten on Goodyear truck tyres
  286. SEMA Hall Of Fame Seeks Nominations
  287. Magna Tyres to expand South African Profile
  288. Another year of awful festive road death fatalities
  289. Pirelli Celebrates Opening of P Zero World Dubai
  290. Falken Tires Gains OE Fitment on Subaru’s New Crosstrek Hybrid
  291. Continental Pioneers Tire Tests With Self-Driving Test Vehicles
  292. Bridgestone BATTLAX Motorcycle Tires Selected as Original Equipment on Kawasaki Ninja ZX-6R
  293. Goodyear Blimp Named Honorary Member of College Football Hall of Fame
  294. Vipal Rubber installs first buffing machine outside of Latin America
  295. Tiger Wheel & Tyre Offers Free Wheel Collision (TM) Membership with Purchase of Selected Premium Brand Wheels
  296. During the morning
  297. But probably all the more
  298. Certainly must have rung
  299. It was even later than
  300. To go right up close
  301. Funny sort of business
  302. He’d fall right off his desk
  303. Gone up to the boss
  304. Worries about making
  305. Top of that there’s the Athletics
  306. He always rolled back
  307. Every pleasure is to be
  308. To take a trivial example
  309. These matters to this principle
  310. These cases are perfectly
  311. When I hear the buzz
  312. I lie close to the earth
  313. Pring which I enjoy
  314. Mirror of my soul
  315. Would I could describe
  316. Heaven and earth seem
  317. Presence of the Almighty
  318. However a small line
  319. About the blind texts almost
  320. It is a paradisematic country
  321. The lights divided
  322. The coast of the Semantics
  323. Supplies it with the necessary
  324. Made open likeness
  325. She hasn’t been rewritten
  326. Dragged her into their agency
  327. Had grass morning
  328. Where they abused her
  329. Nothing the copy said could
  330. Heaven it in so upon so life
  331. Said could convince her and
  332. Around and return to its own
  333. Plants are noticed by me
  334. Simple and regular than
  335. Replenish itself
  336. Came from it would have been
  337. Pityful a rethoric ques
  338. If several languages coalesce
  339. When I hear the buzz
  340. Spirit gathered divided
  341. Cattle i green first good
  342. Pronunciation more common
  343. She reached the first hills
  344. To achieve this it would be necessary
  345. I neglect my talents
  346. She packed her seven versalia
  347. Heaven and earth seem
  348. The blind texts it is an almost
  349. I should be incapable
  350. Evening be whose seasons
  351. Plants are noticed by me
Tuesday, March 31, 2020
Banner Top
  1. Michelin Group responds to Covid-19 health crisis
  2. E-CUBE is ready and waiting to impact UK tyre market after the Coronavirus
  3. US manufacturers ask Congress to act in response to Covid-19
  4. Michelin begins shutdown of US, Canadian plants due to Covid-19
  5. Apollo Tyres Leadership takes pay cut
  6. AUTOMOTIVE INDUSTRY OUTLINES COVID-19 PROTOCOLS
  7. THE TIRE COLOGNE 2020 postponed due to coronavirus
  8. Tiger Wheel & Tyre Doubles Down on Hygiene Protocols for Customers’ Continued Safety
  9. Michelin has been voted “Tyre Manufacture of the Year” for the second consecutive year
  10. Illicit Trade a threat to Tyre Business
  11. Heineken F1 Joburg Festival postponed
  12. Game changer SUV and 4X4 tyre soon to be released in SA
  13. Goodyear First to Achieve Key Labelling mark for Fuel Efficiency and Extreme Traction
  14. Michelin wins Tire Technology of the Year Award
  15. New products and innovations from Yokohama
  16. Automotive aftermarket guidelines: How beneficial is this to consumers?
  17. Goodyear introduces the age of rechargeable tyres at the Geneva Motor Show
  18. Bridgestone and Top Olympians drive SA Hopes
  19. Geneva Motor Show cancelled due to Coronavirus
  20. Pirelli inaugurates new Tyre Development Simulator
  21. Goodyear first to achieve key mark for fuel efficiency and extreme traction
  22. Maxxis launches new global website
  23. Continental and Korsda bring first series tyres with Cokoon dip technology onto the road
  24. Tyrexpo Africa postponed due to Corona Virus
  25. Michelin Airless Tyre soon to become a reality
  26. Michelin commits to safer mobility at Global Road Safety Conference
  27. Goodyear confirmed as official tyre supplier for Pure ETCR
  28. Firestone to partner with agricultural co-operatives to deliver fuel savings
  29. Continental rated as a Fortune Most Admired Company for fourth consecutive year
  30. HANKOOK partners with AMAZON for Tyre Compound Prediction Modelling
  31. THE TIRE COLOGNE 2020 to attract exhibitors from more than 40 countries
  32. 2019 sees Bridgestone EMEA, in partnership with leading car manufacturers, showcasing new technologies
  33. Goodyear reports Q4 loss, tyre unit sales down 2%
  34. TIGER WHEEL & TYRE ERMELO REOPENS
  35. Apollo Tyres continues to gain market share in replacement market
  36. Pirelli begins development of tyres in preparation for the 2021 World Rally Championship
  37. Goodyear introduces Complete Tyre Management for Fleets
  38. Bridgestone Plants Receive Highest Rating from Caterpillar
  39. Kumho Tires chosen as OE on Audi’s Q5 Series
  40. PIRELLI PRESENTS PAOLO ROVERSI’S “LOOKING FOR JULIET”, THE 2020 PIRELLI CALENDAR, IN VERONA
  41. MICHELIN NAMED AMONG ‘WORLD’S MOST ADMIRED COMPANIES’
  42. YOKOHAMA NAMED ON 2019 CLIMATE CHANGE A LIST
  43. Continental Tires/Vodafone To Develop Digital Shield to protect Pedestrians and Cyclists
  44. Sumitomo Rubber Industries to work with Ibaraki University to establish new technique to observe materials within tyre rubber
  45. Bridgestone Wins Design Rights Infringement Lawsuit in China
  46. TiAuto and SAPS Seize Counterfeit Black Rhino Wheels in Cross-Country Raids
  47. Michelin joins fight against climate change
  48. 2020 Dakar Rally glory for standard Goodyear tyres
  49. Manchester United and Apollo Tyres launch United We Play
  50. Vipal Rubber celebrates 15 years of partnership with Tyre & Retread Supplies in SA
  51. Goodyear Selects VI-grade Driving Simulators to Increase Product Development Capabilities
  52. Goodyear launches ‘AndGo’ fleet servicing platform at CES
  53. Schrader TPMS Solutions introduces EZ-Sensor GO
  54. Hankook Tire Europe open new office in Vienna
  55. Goodyear launches Venture Capital Fund
  56. The European Tyre Label gets a makeover
  57. NTB Tire & Service debuts ‘Shop of the Future’ in South Carolina
  58. Vipal Training Centre in Europe, trained 15 companies in 2019
  59. Bridgestone to Showcase Global Mobility Solutions at CES 2020
  60. Tiger Wheel & Tyre wins award for excellence at 2019 Discovery Insure Partner Awards
  61. Road side tyre inspections
  62. Season’s Greetings and Happy New Year!
  63. Apollo Tyres and Ashok Leyland collaborate for driver health initiatives
  64. Could your insurer reject your claim due to poor tyres?
  65. Hankook Tire Introduces Artificial Intelligence for Compound Development
  66. F1 teams unanimously reject Pirelli’s 2020 tyre design
  67. E-CUBE’s presence in the market continues to grow
  68. These cars could win the 2020 AutoTrader South African Car of the Year!
  69. TyreLife Solutions to distribute Momo Tires in SA
  70. Continental Tyre South Africa produces the first 19-inch tyres in South Africa
  71. Apollo Tyres Enters Saudi Arabia
  72. Toyo Tire Corp. Sells Portion of its Stock in Bridgestone
  73. Cooper Tire, Sailun Vietnam celebrate first tyre at joint venture plant
  74. Continental Provides Unique Insight into Performance and Safety Benefits of Premium Tyres
  75. Computers on wheels – don’t be intimidated
  76. President Trump Makes No Decision by Deadline on Section 232 Tariffs for Foreign-Made Cars, Parts
  77. Semi-finalists announced for 2020 AutoTrader South African Car of the Year
  78. Three simple checks to save you money on your tyres
  79. Continental Tyre South Africa Recognised as a Top Employer for Third Consecutive Year
  80. Goodyear is official tyre partner for Land Rover Experience Tour
  81. BKT Creates New Website for Sports Marketing Partnerships
  82. Shiny New Premises for Tiger Wheel & Tyre Durban CBD
  83. Nexen Tire Hosts Tech Center Grand Opening, Showcases R&D & Commitment to North America
  84. Bridgestone Tyre and Rubber Expertise Supports Barrier-less Bus Access in Olympic and Paralympic Games Tokyo 2020 Athlete Village
  85. Tiger Wheel & Tyre reinvents X-Sure Road Hazard Guarantee
  86. More sizes for the Galaxy Yardmaster Forklift Range
  87. CAUTION! WORN TYRES CAN KILL!
  88. A growing resentment to part-worn tyres in the UK
  89. First World Endurance win for Goodyear at Shanghai 4h
  90. Hunter Engineering Company Named 2019 SEMA Manufacturer of the Year
  91. Yokohama Sweeps SEMA New Product Awards Tire Category
  92. Bridgestone B-BBEE levels lead industry
  93. Continental Tyre SA’s Shaun Uys selected as Africa MD of the Year by Global 100
  94. New Tiger Wheel & Tyre Campaign Celebrates Tyres that are “Best in the Wet”
  95. Tiger Wheel & Tyre ranked Number One in Service Excellence
  96. The equivalent of 30 jumbo jets crash in South Africa every year
  97. Goodyear to supply European Le Mans Series teams
  98. New Al-based technology from Sumitomo Rubber is launched
  99. The Vredestein Traxion+ makes way for the Traxion 65
  100. Bridgestone continue supporting of the Bridgestone World Solar Challenge by 2030 as Title Sponsor
  101. HISTORY IN THE MAKING! – Significant partnership between Bridgestone and SA Taxi announced
  102. KZN business scoops 2019 Exporter of the Year Award
  103. TYRE THEFT POSES SERIOUS RISK TO INDUSTRY
  104. Point S to enter Chinese market
  105. Goodyear announces return to British Touring Car Championship
  106. Nokian Tyres Launches All-Weather Tyre Campaign
  107. Vredestein’s Live the Land campaign won a gold trophy at AutoVision 2019
  108. Michelin Receives 2019 SmartWay Excellence Award
  109. Michelin wins Bronze at the New Generation Social and Digital Media Awards
  110. Double podium for Goodyear at FIA World Endurance Championship Fuji 6 hours
  111. Falken set for the football season: brand backs eighteen clubs in seven countries
  112. More people keeping their cars for longer
  113. Continental sets sights firmly on Vision Zero future
  114. Falken factory-fit for Audi Q3
  115. Energy Harvester generates electricity from inside tyres
  116. First self-contained engineering-class driving simulator unveiled, capable of validating the latest automotive megatrends
  117. Tyre, Wheel Jargon made easy – Tiger Wheel & Tyre explains
  118. Bridgestone EMEA appoints Mete Ekin to lead Bridgestone’s Emerging Market business
  119. Automechanika Johannesburg provides blend of displays, activation and training opportunities
  120. Bridgestone to supply solar car tires using fuel-efficient tyre technology to 32 teams competing in the 2019 Bridgestone World Solar Challenge
  121. Nokian, Pirelli, Hankook Included in Dow Jones Sustainability Indexes
  122. California Enacts Law Prohibiting Installation of Unsafe Tyres
  123. Goodyear to Pay $6.73 Million After Man Dies Following Tire Explosion, Louisiana Judge Rules
  124. BREAKING NEWS: New African car brand debuts at Automechanika Johannesburg
  125. Top honour for KZN business
  126. 70% OF FLOOR SPACE FOR THE TIRE COLOGNE SOLD TYRE MANUFACTURERS TO HAVE MAJOR PRESENCE
  127. Big prizes to be won at Automechanika Johannesburg
  128. Apollo Tyres sharpens focus on the SUV segment in India
  129. Bridgestone Tyre Guarantee Now Available at Tiger Wheel & Tyre
  130. Continental Designs Tomorrow’s Tyre
  131. Transense Technologies to collaborate with Bridgestone
  132. Fleet management embraces tech future
  133. Potential R60-billion to be invested in SA Motor Industry over next five years
  134. Continental tyres highly successful in Original Equipment market
  135. MICHELIN Pilot Sport Cup 2 named World’s Fastest Street Legal Tyre
  136. BREAKING NEWS! Former SATMC Managing Executive charged for fraud
  137. Falken is OEM for new Toyota Corolla
  138. Pirelli P Zero Named Best Performance Tire by Evo Magazine
  139. Safe tyres save budgets and protect lives
  140. Bridgestone EMEA announces senior leadership
  141. Michelin Indestructible Tire
  142. Consumers choose Dunlop as No.1 brand for the seventh time
  143. China Announces Retaliatory Tariffs on U.S. Autos, Auto Parts
  144. Apollo Tyres forges ahead to tap the tyre market for Commercial Fleets
  145. Continental releases Q2 results
  146. AutoTrader invests in Festival Of Motoring and NAAMSA Conference
  147. BKT Tires puts plans for US plant on hold
  148. Sumitomo Rubber takes safety to the road
  149. New Tiger Wheel & Tyre Opens at Bedford Centre
  150. Yokohama Rubber Announces First-Half Fiscal Results
  151. Rand weighs heavily on fuel picture – AA
  152. Toyo Establishes New R&D Center in Germany
  153. A professional service provider in tire and automotive equipment
  154. E-CUBE poised to mark its first anniversary with further innovations and success
  155. Toyo Tire Will Establish New Plant in Republic of Serbia
  156. Nokian Heavy Tyres Acquires Finnish Heavy Equipment Wheel Company
  157. Michelin announces price increase in Africa, India and Middle East region
  158. Cooper Releases Q2 Financial Result
  159. Productive show for Vipal Rubber – ProfiAuto Show 2019, in Poland
  160. Automechanika Johannesburg and Futuroad Expo – more than 70% of floor space booked
  161. Davanti to exhibit Protoura Sport at CITEXPO in Shanghai
  162. Mixed picture again for fuel price – AA
  163. Michelin Introduces Next-Generation Tweel for Skid Steers
  164. Hankook Tire Extends Partnership with DTM
  165. Tiger Wheel & Tyre Offers Free Women’s Month Tyre & Road Safety Wellness Workshops
  166. Bridgestone Ready to Welcome the World to its Home City for the Olympic and Paralympic Games Tokyo 2020
  167. Toyo Tire Will Strengthen Production at US Facility
  168. Bridgestone prepares for the future with €36 million commitment to smart factory project
  169. Cooper Tire recalls sizes of several tire lines
  170. Algeria’s first tire company to exhibit in CITEXPO in Shanghai in August!
  171. Goodyear to Test Tire Components Aboard International Space Station
  172. Treadzone secures exclusivity of MRL in SA
  173. Continental is Main Partner of Tour de France 2019
  174. Goodyear offered tyres for every major aviation segment and highlighted its innovation at Paris Air Show
  175. Goodyear Annual Report Highlights Evolving Commitment To Corporate Responsibility
  176. Nokian Heavy Tyres R&D Center to reach full capacity in 2021
  177. Yokohama Receives Subaru Supplier Award
  178. Auto Care Association President Testifies on China Tariffs
  179. Bridgestone introduces Enliten, a new lightweight tyre technology that requires less materials and cuts CO2 emissions
  180. Continental begins tyre testing at new Advanced Indoor Evaluation Center
  181. Bridgestone announces appointment of new CEO
  182. Michelin, GM Show Off Uptis – an Airless Tire Prototype – at Movin’On Summit
  183. Goodyear to supply Airbus A321XLR with Flight Radial Tyres
  184. Nexen Tire opens new R&D hub in Seoul
  185. Two themes for this year’s NAAMSA Automotive Conference
  186. Argos alignment innovation creates a huge impression at Autopromotec 2019
  187. Autopromotec – A productive meeting point for SD-International
  188. Apollo Tyres introduces EnduMaxx brand of light truck tyres for the Indian market
  189. Goodyear announces return to Le Mans 24 hours and FIA World Endurance Championship
  190. Goodyear EfficientGrip Performance – the high performance, fuel saving tyre now produced in South Africa
  191. Continuation of Underground Mining and Agricultural Tyre production at the Port Elizabeth Plant
  192. China International Tire Expo 2019 will take place on August 19-21
  193. Triangle showcases its latest product innovations at Autopromotec 2019
  194. Tiger Wheel & Tyre is Now Welcoming Customers in Groblersdal
  195. Michelin to supply tyres to Gulf Air new aircraft fleet
  196. Bridgestone announces resignation of CEO
  197. Michelin Announces Winners of ‘Inspiring Mobility’ Global Challenge
  198. Bridgestone India hiking solar power capacity for Chakan & Kheda site operation
  199. Growing truck sales bode well for Futuroad Expo
  200. Visitor registration opens for Automechanika Johannesburg
  201. Apollo opens its first tyre service centre in Malaysia
  202. Vipal Rubber celebrates the upturn in the tyre retreading market in Europe
  203. Continental Becomes Official Tyre Sponsor of Total Africa Cup of Nations Until 2023
  204. Michelin’s recycling efforts #EP3
  205. Giti Tire USA Continues to Expand Production at U.S. Plant
  206. Tip Top releases cement-free Extruder Rope Rubber for Retread Industry
  207. Artificial Intelligence strategic priority for Michelin
  208. Goodyear to invest US$36m in off-the-road tyre production
  209. Bridgestone Reports ‘Steady Progress’ on 100% Sustainability by 2050
  210. A sales explosion at Magna Tyres
  211. Goodyear reports 1st quarter 2019 results
  212. Goodyear’s ultimate all-rounder: new Eagle F1 Asymmetric 5 combines luxurious comfort with superior wet braking and dry handling performance
  213. U.S. To Hike Tariffs 25% on $200 Billion Worth of Chinese Imports
  214. Moody’s downgrades Goodyear’s credit rating
  215. Fraunhofer Institutes develops synthetic rubber ‘BISYKA’ for tyre manufacturing
  216. 14 of the best car tyres for 2019
  217. China’s Sunsine Chemical investing in new rubber chemical site in Shandong
  218. BestDrive Continues Expansion Across Southern Africa
  219. SRSA tackles township unemployment by supporting entrepreneurship
  220. Bandag/BTS Conference 2019 unveils new branding
  221. Bridgestone opens second mining solution centre in Australia
  222. Bridgestone Reports Progress of Tire Recycling Effort
  223. General Grabber AT3 recommended for BMW X5
  224. New Tiger Wheel & Tyre Opens in Borrowdale, Harare
  225. Goodyear Europe announce they are removing Dunlop from their registered name
  226. Vipal distributor in Europe opens new training center
  227. Prizes valued at R1.67 million awarded to support SRSA’s ongoing safety drive
  228. Petrol price ominous, diesel flat – AA
  229. Japanese moon mission to roll on Bridgestone rubber
  230. Yokohama Tire Receives Platinum Supplier Award from Caterpillar for 7th Straight Year
  231. BKT Inaugurates New European Headquarters in Italy
  232. European wholesalers invade Asian tyre show for new non Chinese partnerships
  233. Bridgestone Closes 13 Firestone Stores in Utah
  234. Goodyear Tire to cut 1 000+ jobs at German plants in plan to modernise facilities
  235. Marangoni in ‘crisis’ talks with Italian Government
  236. Test World further extends its track facilities
  237. Ford to offer 2020 Explorer with Michelin selfseal tyres
  238. ContiLogger: Continental Consults its OTR Customers Using Tyre and Vehicle Telemetry
  239. Continental’s Cutting-Edge Tyres Set the Benchmark for Safety and Performance
  240. Michelin North America (Canada) is Forbes top employer in 2019
  241. Zululand Motorists Vote Tiger Wheel & Tyre “Best Tyre Fitment Centre”
  242. Strong focus on innovation, skills development and “buy local” at upcoming Automechanika Johannesburg
  243. Eight new sizes for the Nokian Tractor King
  244. Increased winter speed performance from Pirelli
  245. Six new patterns and the launch of ‘Hobby Tyres’ by Yokohama
  246. Michelin return to Geneva Motor Show
  247. Michelin, Faurecia Sign JV to Create Hydrogen Mobility Company
  248. Goodyear, Local Motors Join Forces on Autonomous Shuttles
  249. Apollo Tyres wins the Golden Peacock Award 2019 for ‘Innovative Product & Service’
  250. Public debut of new Goodyear Eagle F1 SuperSport range at the Geneva International Motor Show 2019
  251. The Goodyear AERO – A Concept Tyre for Autonomous, Flying Cars
  252. New Tiger Wheel & Tyre Opens at Mokala Mall, Kuruman
  253. Kumho Tire Appoints Jeon Dae-Jin as President, CEO
  254. Bridgestone widens consumers’ access to their tyre-brands
  255. HAPPY WITH HIS WHEELS!
  256. Petlas’s new tire “PT-TRAC” shines at SIMA Show
  257. Increases abound for embattled consumers
  258. Cooper Tire Europe expand into the All-Season market
  259. Danish firm Elysium Nordic’s pyrolysis site functional by 2021
  260. Michelin acquires majority stakes in Indonesian tyre brand Multistrada
  261. Guizhou to invest $500 million in Vietnam tyre site
  262. Continental Drives Development of Digital Solutions for Construction and Mining Sectors
  263. ContiTech South Africa attains 51% black ownership in local empowerment deal
  264. Continental becomes one of the five Main Partners of the Tour de France in 2019
  265. Goodyear, Local Motors Join Forces On Autonomous Shuttles
  266. THE TIRE COLOGNE shows strength
  267. Festival of Motoring is a four-day extravaganza!
  268. FALKEN GOING FROM STRENGTH TO STRENGTH IN EUROPE
  269. Apollo Tyres 3rd quarter revenue up 16%
  270. VMI Group opens new Service centre in Thailand
  271. Continental becomes Founding Partner in Extreme E off-road electric racing series
  272. Vredestein to launch new Traxion range for small tractors
  273. Indian tyre industry to grow 7-9% in next five years
  274. SoundComfort from Goodyear voted Product of the Year
  275. Falken Tyre Motorsport launch new Porsche racing car for 2019 season
  276. Autopromotec release IAM19 conference schedule
  277. A new line of trailer tyre from Giti
  278. Michelin concludes acquisition of Canadian firm Camso
  279. Kumho signs tyre tech agreement with Pakistani battery producer
  280. Ambitious moves for the future in Poland for VMI
  281. Safe, Convenient, Award-Winning: Continental Receives CES 2019 Innovation Award for Intelligent Door System
  282. Vipal’s VRT3 tread achieves superior performance in Europe
  283. Bridgestone Launches BATTLAX HYPERSPORT S22 Sports Radial Motorcycle Tyre
  284. Tiger Wheel & Tyre Customers Sweep High-Value Prizes in Pirelli Scorpion KTM Promotion
  285. Dakar Rally podium finish for Team De Rooy with all four trucks in the top ten on Goodyear truck tyres
  286. SEMA Hall Of Fame Seeks Nominations
  287. Magna Tyres to expand South African Profile
  288. Another year of awful festive road death fatalities
  289. Pirelli Celebrates Opening of P Zero World Dubai
  290. Falken Tires Gains OE Fitment on Subaru’s New Crosstrek Hybrid
  291. Continental Pioneers Tire Tests With Self-Driving Test Vehicles
  292. Bridgestone BATTLAX Motorcycle Tires Selected as Original Equipment on Kawasaki Ninja ZX-6R
  293. Goodyear Blimp Named Honorary Member of College Football Hall of Fame
  294. Vipal Rubber installs first buffing machine outside of Latin America
  295. Tiger Wheel & Tyre Offers Free Wheel Collision (TM) Membership with Purchase of Selected Premium Brand Wheels
  296. During the morning
  297. But probably all the more
  298. Certainly must have rung
  299. It was even later than
  300. To go right up close
  301. Funny sort of business
  302. He’d fall right off his desk
  303. Gone up to the boss
  304. Worries about making
  305. Top of that there’s the Athletics
  306. He always rolled back
  307. Every pleasure is to be
  308. To take a trivial example
  309. These matters to this principle
  310. These cases are perfectly
  311. When I hear the buzz
  312. I lie close to the earth
  313. Pring which I enjoy
  314. Mirror of my soul
  315. Would I could describe
  316. Heaven and earth seem
  317. Presence of the Almighty
  318. However a small line
  319. About the blind texts almost
  320. It is a paradisematic country
  321. The lights divided
  322. The coast of the Semantics
  323. Supplies it with the necessary
  324. Made open likeness
  325. She hasn’t been rewritten
  326. Dragged her into their agency
  327. Had grass morning
  328. Where they abused her
  329. Nothing the copy said could
  330. Heaven it in so upon so life
  331. Said could convince her and
  332. Around and return to its own
  333. Plants are noticed by me
  334. Simple and regular than
  335. Replenish itself
  336. Came from it would have been
  337. Pityful a rethoric ques
  338. If several languages coalesce
  339. When I hear the buzz
  340. Spirit gathered divided
  341. Cattle i green first good
  342. Pronunciation more common
  343. She reached the first hills
  344. To achieve this it would be necessary
  345. I neglect my talents
  346. She packed her seven versalia
  347. Heaven and earth seem
  348. The blind texts it is an almost
  349. I should be incapable
  350. Evening be whose seasons
  351. Plants are noticed by me
  • Back-to-back tests between premium Continental tyres and cheap budget tyres reveal significant differences in performance and safety
  • Motorists benefit from cutting-edge design, top quality compounds and advanced research and development when purchasing premium tyres
  • Premium tyres also offer significant benefits when fitted to older cars without modern driving aids

Continental Tyre South Africa (CTSA) has provided members of South African automotive and business media with a unique insight into the comparative performance and safety benefits of premium tyres versus budget offerings.

An innovative series of back-to-back tyre testing was conducted at Aldo Scribante Raceway in Port Elizabeth, using two popular vehicles: the rear-wheel drive BMW 3-Series and front-wheel drive Ford Fiesta.

In the case of the BMW, Continental fitted its ContiSportContact 5 – a high-performance tyre that provides outstanding performance, handling and control. It relies on Continental’s advanced Black Chili compound and macro-block tread pattern which are designed to deliver short braking distances and excellent grip in both wet and dry conditions.

The ContiPremiumContact 5 was fitted to the Ford Fiesta, providing impressive all-round performance and safety thanks to is macro-block tread design, optimised shoulder flexibility and rigid sidewall. This results in sure-footed handling, reduced rolling resistance and higher mileage.

Although Continental now offers the latest-generation SportContact 6 and PremiumContact 6 respectively, the tyres fitted for this test are still highly rated, continue to be used in original equipment applications and remain popular choices in the replacement market.

An identical set of cars was fitted with budget tyres to provide real-world, direct comparisons to the premium Continental offerings.

“The purpose of this event was to test the capabilities of different types of tyres, including the tread design, compound and construction to see what the differences are in terms of performance and safety,” says Ryan Visagie, Product Communications Manager, Continental Tyre SA.

“When people buy a new car, it is usually equipped with a tyre specifically designed for that vehicle, and is optimised to perform under all driving conditions. However, when they come to replacing the tyres, owners will often make an uninformed decision and buy a tyre that is significantly cheaper than the car’s original tyres.

“As a result, they will not benefit from the same levels of performance or safety. Unfortunately, they only  really get to experience this in an emergency situation where the cheaper tyre is simply not able to perform at the same level as the original equipment tyre,” Visagie adds.

“Accordingly, what we set out to achieve with this event is to create a better understanding of the differences in performance and overall safety between premium and budget tyres. The tests conducted today have demonstrated how markedly different the tyres are, especially in the wet.”

A variety of tests were conducted in both wet and dry conditions, including emergency braking on the circuit’s main straight, along with a slalom test that evaluated the tyres’ ability to retain traction under extreme loads during rapid changes of direction.

This was followed by laps of the Aldo Scribante circuit on each tyre, with the challenging hairpin corner at the far end of the circuit being tackled in the wet to test the level of grip under harsh braking and cornering.

“Although the modern safety systems in both cars are able to assist the driver up to a point, the tyre is still the most important safety feature on any vehicle, as it is the only point of contact with the road surface,” Visagie explains. “In the cars with budget tyres these systems had to intervene much earlier and a lot more frequently than was required with the Continental tyres, making it difficult to slow the vehicle in time or stay on the road,” Visagie explains.

The situation was even worse when the driving aids such as Electronic Stability Control (ESC) were switched off for demonstration purposes. The cars shod with Continental tyres were still very predictable and controllable with sure-footed handling and stopping performance. In contrast, the cars with budget tyres were much more difficult to control – particularly in the wet, where the loss of grip happened much earlier, was far more dramatic and a lot less predictable.

“The last thing you want is for your car to be out of control in an emergency, where even the safety systems of the car can’t save you. These tests show that not all tyres are the same, and simply put, you are placing your safety at risk when purchasing a cheap budget tyre,” he adds.

“On face value even a budget tyre can look quite good, but what you don’t see are the compromises made in developing the tread pattern, the construction of the tyre and the compounds used, all of which play a critical role in the tyre’s performance.”

Continental spends hundreds of millions of Euros, and tests around 140 000 tyres over the equivalent of 200-million kilometres each year in all types of conditions to ensure that its products provide the optimal balance between wet and dry grip, reduced risk of aquaplaning, lower noise levels, improved rolling resistance and higher mileage.

The result of this intensive research and development by Continental is a range of tyres that deliver consistent and safe performance in every situation. This certainly isn’t the case with budget tyres, which may seem acceptable in normal driving in the dry, but when pushed to their limits or encountering wet conditions, they deliver far from acceptable results.

“These tests revealed in stark detail why budget tyres are so much cheaper, as they aren’t designed to the same level, nor do they have the best compounds or undergo the intensive research and development that Continental invests in all of its products,” Visagie points out. “Although premium tyres are more expensive, you are buying into safety where you need it most.”

A tough economic climate often results in consumers buying cheaper alternatives, but Continental advises against purchasing tyres purely on price.

“If you can’t afford the very best tyres for your vehicle, then there are more affordable, established options that are still of suitable quality and performance, but won’t compromise your safety,” adds Visagie.

The General Tire brand, which is owned and manufactured by Continental, is the ideal alternative for price-conscious buyers. In the passenger car segment, the General Altimax One and Altimax One S are popular choices in the replacement tyre market, offering exceptional value for money while maintaining a high degree of capability, safety and performance.

Addressing the perception that older or cheaper vehicles don’t need modern premium tyres, Continental reveals that the opposite is actually true. “Continental has done various tests which prove that older cars without the latest safety systems will benefit most from the latest and most advanced tyres,” Visagie states.

Engineers at Contidrom used 2000 model year BMWs fitted with tyres from the same era, and tested these against the ContiPremiumContact 5 tyres. Evaluated back-to-back on the facility’s wet handling course, the nearly two-decade old BMW equipped with the modern tyres showed a marked improvement in performance as the greatly enhanced grip enabled much better braking and steering control. This made up, at least in part, for the absence of electronic stability control. “In summary, our advice is simple. Buy the best tyres you can afford, because your safety depends on it,” Visagie concludes.

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