fbpx
SA Treads
Advertisement
  • Home
  • Advertise
  • About SA Treads
  • From the Editor
  • International
  • Southern Africa
  • SATreads Digital Issue
  • Podcast
  • Contact Us
No Result
View All Result
  • Home
  • Advertise
  • About SA Treads
  • From the Editor
  • International
  • Southern Africa
  • SATreads Digital Issue
  • Podcast
  • Contact Us
No Result
View All Result
SA Treads
No Result
View All Result
Home International

Continental is developing a code of ethics for the use of artificial intelligence

Liana Shaw by Liana Shaw
Jun 15, 2020
in International
0
0
SHARES
11
VIEWS
Share on FacebookShare on Twitter

Artificial intelligence (AI) is becoming increasingly important for mobility, which is why Continental has now developed a code of ethics for the use of such self-learning systems, making the technology company one of the pioneers of this industry.

“Artificial intelligence can and must only be programmed and used in accordance with clear ethical principles,” explains Dirk Abendroth, chief technology officer of Continental Automotive. “Smart algorithms play a huge role in the automotive industry, such as in the case of autonomous driving.

As a technology company, we are responsible for ensuring that all our product developments and internal processes are in keeping with ethical standards. This is why AI-based decision-making must always be nondiscriminatory.”

The code of ethics corresponds with international regulations such as the EU’s ethics guidelines for trustworthy AI. It applies to all Continental locations worldwide and serves as a guide for all collaboration partners of the company.

Equality is at the heart of Continental’s code of ethics for the development and usage of artificial intelligence.

The focus of the new regulatory framework is on the transparency of computer-based decisions as well as on data security. If key work steps are taken over by computers, a basic prerequisite for acceptance is that people continue to understand how such a self-learning system works. Where is the data taken from?

What processing steps lead to what actions? How is the data stored? Internally, for example in HR management, do work processes that involve the use of artificial intelligence comply with Continental’s other regulations, such as those relating to equality? Such questions – and thus regulations – are essential when it comes to shaping the mobility of the future.

More and more everyday functions are now almost unimaginable without AI: voice assistants in smartphones, diagnostic methods in the medical sector and navigation applications are all prime examples.

Continental relies on artificial intelligence for a wide range of its products. These include camera-based driver assistance systems with object recognition, turn assist systems, and gesture recognition as a means of communication between people and vehicles. Such systems with AI functions are capable of processing vast amounts of data almost in real time and delivering better results with every bit of new information received.

Previous Post

Tyrexpo Asia 2021 to be held in world-class Marina Bay Sands

Next Post

Chinese PBR makers to increase exports

Liana Shaw

Liana Shaw

Next Post

Chinese PBR makers to increase exports

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

  • Trending
  • Comments
  • Latest

14 of the best car tyres for 2019

May 6, 2019
Diversity, inclusion and new face of business – An exclusive with Jacques Fourie

Diversity, inclusion and new face of business – An exclusive with Jacques Fourie

Sep 14, 2020
Bridgestone to suspend manufacturing activities in and export to Russia

Bridgestone to suspend manufacturing activities in and export to Russia

Mar 14, 2022
SA Treads Digital Dec./Jan. 2021  – Release

SA Treads Digital Dec./Jan. 2021 – Release

Dec 15, 2020
Diversity, inclusion and new face of business – An exclusive with Jacques Fourie

Diversity, inclusion and new face of business – An exclusive with Jacques Fourie

4
SUPAQUICK ON AGGRESSIVE EXPANSION PROGRAMME POTENTIAL

SUPAQUICK ON AGGRESSIVE EXPANSION PROGRAMME POTENTIAL

4
MIND THE POTHOLE! – By Liana Shaw

MIND THE POTHOLE! – By Liana Shaw

4

Vipal Rubber celebrates 15 years of partnership with Tyre & Retread Supplies in SA

3
A share of R1.5 million up for grabs with Dunlop Tyres this winter 

A share of R1.5 million up for grabs with Dunlop Tyres this winter 

Jun 24, 2022
Relentless performance at Goodyear’s biggest 24 Hours of Le Mans since comeback

Relentless performance at Goodyear’s biggest 24 Hours of Le Mans since comeback

Jun 23, 2022
Vishal Premlall to head up TEPA

Vishal Premlall to head up TEPA

Jun 22, 2022
Vipal’s exclusive tread receives 3PMSF certification

Vipal’s exclusive tread receives 3PMSF certification

Jun 21, 2022

Recent News

A share of R1.5 million up for grabs with Dunlop Tyres this winter 

A share of R1.5 million up for grabs with Dunlop Tyres this winter 

Jun 24, 2022
Relentless performance at Goodyear’s biggest 24 Hours of Le Mans since comeback

Relentless performance at Goodyear’s biggest 24 Hours of Le Mans since comeback

Jun 23, 2022
Vishal Premlall to head up TEPA

Vishal Premlall to head up TEPA

Jun 22, 2022
Vipal’s exclusive tread receives 3PMSF certification

Vipal’s exclusive tread receives 3PMSF certification

Jun 21, 2022

Recent News

A share of R1.5 million up for grabs with Dunlop Tyres this winter 

A share of R1.5 million up for grabs with Dunlop Tyres this winter 

Jun 24, 2022
Relentless performance at Goodyear’s biggest 24 Hours of Le Mans since comeback

Relentless performance at Goodyear’s biggest 24 Hours of Le Mans since comeback

Jun 23, 2022

Download Latest SATreads Digital Magazine

  • About
  • Advertise
  • Privacy & Policy
  • Contact

© 2020 - SA Treads news & tyre portal

No Result
View All Result

© 2020 - SA Treads news & tyre portal