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Home Southern Africa

Tyre industry leader focuses on positive change for the industry

Liana Shaw by Liana Shaw
Dec 10, 2020
in Southern Africa
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It is with great pleasure that the South African Tyre Manufacturers Conference (SATMC) appoints Mr Nduduzo Chala as its new Managing Executive. Chala succeeds Mr Carlo Baldocchi who has filled the role for the past three years.

The SATMC is the nation’s tyre manufacturing industry body and represents the four local tyre manufacturers. As an industry body, the SATMC represents the interests of its members and is the voice to all stakeholders, including government, other automotive industry associations, and the public.

The automotive industry is a significant contributor to the economy of the country, and the tyre industry is a vital player. “Creating an investment-friendly environment that will ensure the local tyre manufacturers remain competitive is important to me,” says Chala. “I’m excited to lead the change and look forward to engaging with all our stakeholders in making a meaningful impact to our industry, the lives of our consumers, and the South African economy,” he adds.

Chala has held various positions in senior management at Sumitomo Rubber South Africa (Pty) Ltd, where he recently held the position of Divisional Head of Corporate Services. Prior to this he was the GM: Strategic Planning for the same organisation.

Chala holds a Post Graduate Diploma in Business Management, and a Bachelor’s degree in Accounting. He is currently completing his Masters’ in Business Administration through the Gordon Institute of Business Sciences (GIBS), with his research thesis focusing on transformation of the automotive industry.

“It is great to have Ndu Chala as a part of the SATMC family,” says Martin Buday, Chairperson of the SATMC. “We know that he will take us to new heights in the coming years,” he concludes.

For more information on the SATMC and what they do, visit http://www.satmc.co.za/ or email info@satmc.co.za.

Liana Shaw

Liana Shaw

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