- Readers of “PROFI Werkstatt” magazine once again voted Continental the best brand in the Tyres category
- Poll result underlines standout market status when it comes to product quality, trust and customer service
- Awards presented in a ceremony at the automechanika trade fair in Frankfurt
Continental has been crowned the best workshop brand in the Tyres category for the fifth time in succession by German specialist magazine “PROFI Werkstatt”. The technology company once again outperformed its rivals by scoring the most votes in a representative poll of the magazine’s readers. “This award represents very pleasing recognition of our unwavering commitment to our customers,” said Timo Röbbel, Head of Marketing Replacement Tires Germany. “At Continental, we are committed to quality across all areas – in our customer service, in our product quality and, above all, in our passion for our products. We are delighted to see that workshops notice this and appreciate it.” Speaking during the automechanika trade fair in Frankfurt, Röbbel went on to explain how the award would motivate the team to keep striving to be the trusted and reliable partner that workshops need.
Practicality and progressive concepts set new standards
The ongoing transformation from purely a product manufacturer to a far-reaching solutions provider has enabled Continental to establish itself as a dependable partner for workshops. The company is setting new standards with its practical and progressive tyre and maintenance concepts. “Our portfolio has kept growing over the years,” pointed out Röbbel. “The launch of the Generation 5 tires shows the future focus of our portfolio. Our digital Conti360° Solutions and our ContiLifeCycle concept help fleet managers and workshops to reduce their carbon emissions and increase fleet efficiency.” This is all the more important in view of the ever-increasing demands on freight haulage and the logistics industry in general.
