Plastic pollution continues to present a global crisis, with 40 million metric tons contaminating our environment each year.
ERANGE EV Tires, a Sailun Tire brand, has partnered with 4ocean to launch the Partnership with Purpose campaign, pledging to remove two pounds of plastic and trash for every ERANGE EV tire sold in North America. This initiative strengthens ERANGE EV sustainability efforts and showcases both brands’ commitment to making a positive impact, it said.
“We believe that sustainability goes beyond the road—it’s about making a lasting impact,” said Ron Dolan, President of Sailun Tire Americas. “We’re thrilled to partner with 4ocean. ERANGE tyres are already made with sustainable materials using our Ecopoint3 technology, so adding this initiative just makes sense. We believe our retailers—and their customers—will be just as excited about this positive step as we are.”
ERANGE EV Drives Sustainability
Plastic pollution continues to present a global crisis, with 40 million metric tons contaminating our environment each year. Without intervention, plastic production could exceed 1,100 million metric tons by 2050. To combat this issue, ERANGE EV Tires and 4ocean said they are taking action—one tyre at a time. They link every ERANGE EV tyre sale to the removal of harmful plastic waste, giving customers a direct way to contribute to environmental restoration.
This initiative aligns with ERANGE EV sustainability goals, it said.
