AUSTONE and FORTUNE TIRES are showcasing their focus on brand experiences at the forthcoming 2025 ADAC Truck Grand Prix from the 11th to 13th July. They will also highlight products their Truck & Trailer range. There will also be an exclusive VIP package on offer at the Nürburgring, including a ride on the race truck with their sponsorship partner Luke Garrett.
AUSTONE TIRES and FORTUNE TIRES will be on-site as sponsors of a racing team and alongside their exhibition booth, they will be offering other special activities designed to create emotional engagement with their brands in the context of truck racing.
Woerlen Reifen, the German distributor for FORTUNE TIRES, and Marangoni, the distributor for AUSTONE TIRES, will be on hand to present a comprehensive range of truck tyre solutions. Marangoni will also showcase its expertise in retreading technology with a live demonstration of the RTH Ringtread process, a sustainable solution for greener tyres.
Sustainability is a core theme across the entire booth of AUSTONE and FORTUNE TIRES. Two trailer tyre highlights, the ATH 155 and ATH 135 – will be front and centre, both known for their excellent regrooving capabilities, strong performance, and durability. These bestsellers come with TÜV SÜD certification, with the ATH 155 also boasting OEM approval.
A standout highlight: after the Grand Prix weekend, invited guests will have the rare opportunity to ride along in the racing truck on the Nürburgring. Sitting next to racer Luke Garrett in the cab promises pure adrenaline – full throttle, heavy braking, and don’t forget to breathe! A truly memorable finale to an all-round brand experience.
Ari Salah, Marketing Director of Austone Tires and Fortune Tires says “The ADAC Truck Grand Prix has always been a unique platform to present our brands thanks to its blend of festival, exhibition, and racing.
“With the new sponsorship of Garrett Trucksport, we see even greater opportunities this year to boost brand awareness and foster real interaction. From live product demos to our popular photo booth to our presence on the racetrack and in the paddock, everything is designed to build strong and lasting connections with our customers and partners.”
